What if the most valuable trait in your IT provider wasn’t technical skill but curiosity?
For Bente Roycroft, CEO of Accurate Network Services, curiosity isn’t a soft skill, it’s a strategic one. Her journey from overwhelmed client to company leader reshaped how Accurate approaches support, relationships, and technology.
In a world where 8 in 10 companies struggle to keep up with digital change, a partner who knows how to ask the right questions and dig deeper can offer a real competitive advantage.
When Tech Conversations Make You Tune Out
“Have you ever had an IT meeting where you nodded along, but didn’t really understand what you just agreed to?” Roycroft laughs. “That was me for years.”
Before joining Accurate, Roycroft ran operations at a fast-growing startup. She dealt with IT vendors who led with jargon instead of clarity, and recommendations that felt more like sales tactics than sound advice. “I didn’t always know what I was buying, or why,” she said. “But it sounded urgent, so we spent the money.”
That disconnect was one of the reasons Accurate stood out. “When Luke [Accurate’s founder] came in, it was just... logical. The way he explained things made sense. We finally felt like we had a partner, not a gatekeeper.”
Tech Stack Overload? Start with What You Have
One of the most overlooked opportunities in IT isn’t buying something new; it’s making full use of what you already own.
“Many organizations already have access to powerful digital tools,” Roycroft explained. “But most teams only scratch the surface of what’s available.”
For example, a CoreView analysis found that 44% of Microsoft 365 licenses are underutilized or oversized, often simply because users aren’t aware of what’s included.
Accurate helps clients unlock more value by exploring those built-in capabilities. From workflow tools like Planner to under-the-radar scheduling features in Outlook, small changes can lead to major gains.
“It’s not glamorous,” she said, “but when you streamline tasks you do every day, the impact adds up fast.”
Process Is the Foundation. Not the Finish Line.
Accurate runs a tight ship: standardized processes, shared playbooks, and scalable systems are essential to growth. But that doesn’t mean rigidity.
“Our team knows: follow the process 80% of the time but be ready for the 20% that doesn’t fit,” Roycroft said. “That’s when curiosity really kicks in.”
That mindset is built into the culture. Employees are encouraged to use half of their professional development funds for anything, not just technical training. “Take a course on cooking or storytelling if it sparks new thinking,” she said. “We want people who explore, not just execute.”
From Tech Support to True Partnership
The real test of an IT partner isn’t how fast they fix something. It’s how well they help you grow, even when nothing is broken.
“At some point, you stop calling your IT team only when something goes wrong,” Roycroft explained. “You start calling them with ideas.”
Curiosity transforms IT from reactive to strategic. It creates room for collaboration, exploration, and small shifts that drive big impact over time.
Curiosity is the Advantage
In IT, as in business, the real edge doesn’t come from knowing every answer. It comes from asking the right questions.
When your partner is curious, not just competent, you unlock more value from every tool, every conversation, every moment of support. And in a world where tech disruptions are the norm, that mindset may be the most valuable solution of all.
Ready to Rethink Your IT Partnership?
If you’re looking for an IT team that asks better questions, and helps you get more from the tools you already have, let’s talk.
Connect with Accurate Network Services.
Leadership Insight Behind This Piece
This article was inspired by a recent conversation with Bente Roycroft, CEO of Accurate Network Services. Drawing on her experience as both an IT client and a leader, Bente’s perspective continues to shape how we think about communication, trust, and our approach to IT support.